Creative events thoughtfully produced
With more than 20 years in the industry, I’ve managed hundreds of events around the world, working with recognised household brands, international artists and celebrities, and helping raise more than £13 million for charity. I bring that knowledge, creativity and experience to your team, a safe pair of hands to turn ambitious plans into experiences people enjoy and remember.
For you, that means clear budgets, fewer demands on your time and trusted supplier relationships that help secure competitive rates and make your budget go further. We’ll agree what success looks like from the start, whether that’s guest engagement, sponsor value or funds raised, and keep those goals at the heart of every decision.
Explore my portfolio to see the ideas, people and results behind the events—and discover how I could help with yours.
A glimpse of my work
Charity & Fundraising Events
One shared goal.
I led this event from the first idea to the final moment in the room, shaping the fundraising strategy, budget, creative direction, guest experience, production and live delivery. Seeing £535,000 raised in one event was an unforgettable result and proof of what can happen when every detail works towards one shared goal.
Awards & Live Entertainment
Bringing the room to life.
For this large-scale gala dinner, I brought the live entertainment and guest experience together to create an unforgettable evening. I have worked directly with hundreds of well-known personalities and internationally recognised artists, shaping the content around each event and its audience. From creative direction and scriptwriting to talent management, show flow and stage management, I ensure every element works seamlessly.
Festivals & Large-scale Experiences
From field to festival
I loved bringing this ambitious festival to life for over 5,000 guests on a greenfield English Heritage site. More than 100 activations, two live stages and dedicated VIP and wellness zones came together to create a festival with something for everyone. Behind the scenes, it called for creative thinking, meticulous planning and close coordination across suppliers, production teams, site logistics and live operations.
“Sarah helped us convert our vision into reality. Her creativity, professionalism and focus on guest experience helped us exceed our fundraising goals without compromising quality.”
David Scott
Corporate Affairs Director, Wm Morrison Supermarkets Limited
Events designed around what matters to you
Many of the events I have delivered take place behind the scenes, and some cannot be shared publicly due to client confidentiality and NDAs. The projects featured here represent just a selection of my experience; I would be happy to discuss other relevant work in confidence.
Experienced, creative and calm under pressure
I’ve managed hundreds of events worldwide, each bringing different audiences, ambitions and challenges. That breadth of experience gives me fresh ideas, practical solutions and trusted relationships to help your budget go further, with a steady hand to bring it all together.
- Strategic thinking: A clear plan built around your goals, audience and budget.
- Creative delivery: Ideas that bring your event’s personality to life and keep guests engaged.
- Calm coordination: Hands-on management of suppliers, production and the details, giving you confidence from start to finish.
- Added value: Established supplier relationships that help secure competitive rates, practical advice that saves you time and experience that helps avoid costly mistakes.
- Explore my portfolio to see how it all comes together.
“Sarah is a positive force for greatness. As our Events Manager, her direction and leadership created quite a few fantastic and award-winning conferences for our head office and store colleagues.
There is nothing that Sarah doesn’t know about planning and leading events. Her organisation, planning, relationship management and external contacts are just the start of what you get from Sarah.
She is also a pleasure to be around, with relentless energy and pace, but also a strong desire for fun. An absolute pleasure to work with.”
Caroline Lamb
Human Resources Director
B&Q
Let’s create something memorable
Planning an event? Let’s discuss what you want to achieve and how I can help bring it to life.